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A new Liverpool-led global evidence review, commissioned by the World Health Organization (WHO), provides further evidence that food marketing is associated with the increased intake of junk food in children.

Drawing on findings of other recent research by the same team, the review concludes that the implementation of policies to restrict children’s exposure to food marketing is expected to benefit child health.

Advertisements to promote products high in fat, sugar and/or salt (HFSS) are prevalent across television, digital media, outdoor spaces, and sport, with children and adolescents particularly vulnerable to their effects.

However, while there is widespread interest in the impact of food marketing on children, the underpinning evidence for WHO’s current set of recommendations on the marketing of foods and non-alcoholic beverages to children now largely predates the internet as a major marketing platform.

With over a decade of new research to consider, WHO commissioned